:root{--blue:#163f88;--deep:#14356b;--orange:#bd4b24;--cream:#faf8f2;--paper:#f4f3ee;--pale:#edf1f5;--line:#d9dddf;--serif:Georgia,'Times New Roman',serif;--sans:Arial,Helvetica,sans-serif}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:98px}body{margin:0;background:var(--cream);color:var(--deep);font-family:var(--sans);font-size:15px;-webkit-font-smoothing:antialiased}button,a{-webkit-tap-highlight-color:transparent}button{font:inherit;color:inherit;cursor:pointer}a{color:inherit;text-decoration:none}button:focus-visible,a:focus-visible,summary:focus-visible{outline:3px solid var(--orange);outline-offset:5px}button{border:0}img{display:block;max-width:100%}h1,h2,h3,p{margin:0}h1,h2{font-family:var(--serif);font-weight:400}em{font-weight:400}a,button{touch-action:manipulation}.eyebrow{font-size:10px;font-weight:600;letter-spacing:2px;line-height:1.6}.section-pad{padding:94px 5%}h2{font-size:clamp(40px,4.5vw,68px);line-height:1.07;letter-spacing:-2px}h2 em{color:var(--orange)}.announcement{min-height:33px;padding:8px 5%;display:flex;justify-content:center;gap:24px;background:var(--blue);color:white;font-size:11px;letter-spacing:.2px}.announcement a{font-size:9px;letter-spacing:1.4px}.announcement a span{margin-left:9px}.header{height:91px;padding:0 5%;display:flex;align-items:center;justify-content:space-between;background:var(--cream);position:sticky;top:0;z-index:20;border-bottom:1px solid rgba(20,53,107,.08)}.wordmark{font-family:var(--serif);font-size:49px;font-weight:400;letter-spacing:-3.4px;line-height:.8;display:inline-flex;flex-direction:column;align-items:center}.wordmark>span{font-family:var(--sans);font-size:8px;letter-spacing:4.3px;margin:12px -4px 0 0;font-weight:600;line-height:1}.desktop-nav{display:flex;gap:33px;font-size:12px}.desktop-nav a{padding:10px 0;border-bottom:1px solid transparent}.desktop-nav 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h1{font-size:clamp(48px,5.5vw,86px);line-height:.99;letter-spacing:-3.5px;margin:29px 0 24px}.hero h1 em{color:var(--orange)}.hero-description{font-size:14px;line-height:1.8;max-width:330px}.hero-actions{display:flex;align-items:center;gap:24px;margin-top:29px;flex-wrap:wrap}.button{font-size:11px;font-weight:500;letter-spacing:.15px;padding:17px 20px;display:inline-flex;gap:27px;align-items:center;justify-content:space-between;min-height:48px;transition:background .2s,transform .2s}.button:hover{transform:translateY(-2px)}.button span{font-size:20px;line-height:14px}.button-blue{background:var(--blue);color:white}.button-blue:hover{background:var(--deep)}.text-link{font-size:10px;border-bottom:1px solid;padding:7px 0;white-space:nowrap}.hero-bottom{display:flex;gap:12px;align-items:center;margin-top:46px}.hero-bottom p{font-size:8px;letter-spacing:1.2px;line-height:1.9}.hero-bottom strong{font-size:10px;letter-spacing:.05px;font-weight:400}.line-sun{font-size:29px;color:var(--orange)}.hero-visual{position:relative;min-width:0;overflow:hidden;background:#e1dccc}.hero-visual img{width:100%;height:100%;object-fit:cover;position:absolute;inset:0}.photo-caption{position:absolute;bottom:24px;left:26px;right:26px;display:flex;justify-content:space-between;font-size:8px;font-weight:bold;letter-spacing:1.5px;color:var(--deep)}.standards-strip{display:flex;justify-content:space-between;align-items:center;gap:20px;padding:27px 5%;border-bottom:1px solid var(--line);font-size:11px}.standards-strip>span{display:flex;align-items:center;gap:12px}.standards-strip>span>span{color:var(--orange);font-size:21px}.section-top{display:flex;justify-content:space-between;align-items:flex-end;gap:30px}.section-top .eyebrow{margin-bottom:15px}.section-top>p{font-size:12px;line-height:1.8;padding-bottom:6px}.collection-toolbar{display:flex;align-items:center;justify-content:space-between;gap:20px;margin:34px 0 24px}.filters{display:flex;gap:7px;flex-wrap:wrap}.filter{background:transparent;border:1px solid #cbd2dc;padding:9px 16px;border-radius:30px;font-size:10px;min-height:35px;transition:all .2s}.filter.active,.filter:hover{background:var(--blue);border-color:var(--blue);color:white}.concept-label{font-size:8px;letter-spacing:1.5px;color:#596e8f}.product-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}.product-card[hidden]{display:none}.product-open{width:100%;display:block;text-align:left;padding:0;background:none}.product-photo{width:100%;aspect-ratio:3/4;background-color:var(--paper);background-image:var(--product-strip);background-size:400% 100%;background-repeat:no-repeat;position:relative;overflow:hidden}.product-think{background-position:0% center}.product-sleep{background-position:33.333333% center}.product-glow{background-position:66.666667% center}.product-hair{background-position:100% center}.product-tag{position:absolute;left:14px;top:15px;font-size:7px;letter-spacing:1.2px;border:1px solid #163f8829;padding:6px 8px;background:#faf8f2c7}.product-plus{position:absolute;bottom:14px;right:14px;display:flex;align-items:center;justify-content:center;border:1px solid #163f8833;border-radius:50%;width:32px;height:32px;font-size:18px;transition:background .2s,color .2s}.product-open:hover .product-plus{background:var(--blue);color:white}.product-heading{display:flex;justify-content:space-between;align-items:center;margin-top:20px}.product-heading h3{font-family:var(--serif);font-weight:400;font-size:26px;letter-spacing:-.5px}.product-heading>span{font-size:8px;letter-spacing:1px;color:#5e7192}.product-subtitle{font-size:10px;line-height:1.6;margin-top:6px}.product-type{font-size:8px;letter-spacing:1.5px;margin-top:14px}.collection-note{font-size:10px;color:#62718a;line-height:1.6;margin-top:28px}.standard{background:var(--blue);color:var(--cream);display:grid;grid-template-columns:.95fr 1.05fr;gap:8%;padding-top:85px;padding-bottom:85px}.standard h2{font-size:clamp(40px,4.6vw,67px);margin:21px 0}.standard h2 em{color:#eeb796}.standard-intro>p:not(.eyebrow){font-size:13px;line-height:1.8;color:#e1e8f2}.standard-seal{height:106px;width:106px;border:1px solid #f7f4e875;border-radius:50%;margin-top:38px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:6px;transform:rotate(-12deg)}.standard-seal span{font-size:7px;letter-spacing:2px}.standard-seal b{font-family:var(--serif);font-size:36px;font-weight:400;line-height:1}.standard-list{align-self:center}.standard-list article{padding:29px 0;border-top:1px solid #d4dfef5c;display:flex;align-items:flex-start;gap:23px}.standard-list article:last-child{border-bottom:1px solid #d4dfef5c}.standard-number{font-size:9px;letter-spacing:1px;padding-top:9px;color:#becfe8}.standard-list h3{font-family:var(--serif);font-weight:400;font-size:27px;letter-spacing:-.5px}.standard-list p{font-size:12px;line-height:1.9;color:#e1e8f2;max-width:365px;margin-top:11px}.standard-icon{font-size:25px;margin-left:auto}.manifesto{position:relative;text-align:center;padding-top:80px;padding-bottom:50px;background:#eeeae1}.manifesto>.eyebrow{position:absolute;left:5%;top:80px}.manifesto-body{max-width:640px;margin:0 auto}.manifesto-sun{display:block;font-size:57px;color:var(--orange);margin:0 0 30px}.manifesto h2{font-size:clamp(40px,4.7vw,69px)}.manifesto p:not(.eyebrow){max-width:430px;margin:24px auto 0;font-size:13px;line-height:1.95}.manifesto p+p{margin-top:13px!important}.signature{font-family:var(--serif);font-style:italic;font-size:22px;display:block;color:var(--orange);margin-top:27px}.manifesto-footnote{display:block;font-size:8px;letter-spacing:1.6px;margin-top:61px}.faq{display:grid;grid-template-columns:1fr 1.35fr;gap:9%;padding-top:86px;padding-bottom:90px}.faq h2{font-size:53px;margin-top:17px}.faq-list details{border-bottom:1px solid #cbd2da}.faq-list details:first-child{border-top:1px solid #cbd2da}.faq-list summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:23px 0;font-size:12px;cursor:pointer;line-height:1.6}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary>span{font-size:23px;font-weight:400;transition:transform .2s}.faq-list details[open] summary>span{transform:rotate(45deg)}.faq-list details p{font-size:12px;line-height:1.85;padding:0 30px 24px 0;color:#536682}.launch{position:relative;background:#bb4b28;color:var(--cream);text-align:center;padding-top:76px;padding-bottom:80px;overflow:hidden}.launch>.eyebrow{display:flex;align-items:center;justify-content:center;gap:9px}.launch .status-dot{background:#f3cfac}.launch h2{font-size:clamp(56px,6.5vw,92px);margin:23px 0 19px;position:relative;z-index:1}.launch h2 em{color:#f3d1ad}.launch p:not(.eyebrow){font-size:12px;line-height:1.9;position:relative;z-index:1}.button-cream{background:var(--cream);color:var(--deep);margin-top:27px;position:relative;z-index:1}.launch-horizon{position:absolute;width:100%;left:0;height:1px;background:#f3d1ad44;bottom:100px;pointer-events:none}.launch-horizon span{position:absolute;width:430px;height:430px;border:1px solid #f3d1ad44;border-radius:50%;bottom:0;left:calc(50% - 215px);transform:translateY(50%)}.footer{padding:50px 5% 22px}.footer-top{display:flex;align-items:center;gap:65px;padding-bottom:38px}.footer-top>p{font-size:11px;line-height:1.9}.footer-top nav{display:flex;margin-left:auto;gap:25px;font-size:10px}.footer-bottom{display:flex;justify-content:space-between;gap:20px;border-top:1px solid var(--line);padding-top:22px;font-size:8px;letter-spacing:.5px}.footer-bottom>a{letter-spacing:1px}.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}.skip-link{position:fixed;z-index:60;top:8px;left:8px;transform:translateY(-150%);padding:14px;background:white}.skip-link:focus{transform:none}dialog{width:min(850px,90vw);max-height:88dvh;overflow:auto;border:0;padding:0;background:var(--cream);color:var(--deep)}dialog::backdrop{background:#0b204bb3;backdrop-filter:blur(5px)}.dialog-close{position:absolute;right:12px;top:10px;width:38px;height:38px;background:var(--cream);font-size:27px;z-index:2;border-radius:50%}.dialog-grid{display:grid;grid-template-columns:1fr 1fr}.dialog-grid>.product-photo{height:100%;min-height:470px;aspect-ratio:3/4;background-size:400% 100%}.dialog-content{padding:60px 35px 35px}.dialog-content h2{font-size:46px;margin-top:17px}.dialog-content>.product-type{margin-top:12px}.dialog-content>p:not(.eyebrow):not(.product-type){font-size:12px;line-height:1.8;margin-top:20px}.dialog-standards{display:flex;flex-direction:column;gap:11px;padding:21px 0;border-block:1px solid var(--line);margin-top:23px;font-size:11px}.dialog-standards span:before{content:'✓';margin-right:10px;color:var(--orange)}.dialog-note{color:#65738a;font-size:10px!important}.dialog-launch{margin-top:22px;width:100%}body.modal-open{overflow:hidden}
@media(min-width:1600px){.hero{min-height:740px}.hero-copy{padding-left:max(9.7%,calc((100vw - 1450px)/2))}.hero h1{font-size:94px}.section-pad{padding-left:max(5%,calc((100vw - 1450px)/2));padding-right:max(5%,calc((100vw - 1450px)/2))}.product-photo{max-height:440px}.hero-description{font-size:16px}}
@media(max-width:1050px){.hero{min-height:590px}.hero h1{font-size:62px}.hero-copy{padding-top:40px;padding-bottom:30px}.hero-actions{gap:15px}.hero-description{font-size:13px}.desktop-nav{gap:20px}.header-launch{font-size:10px}.product-grid{gap:14px}.product-heading h3{font-size:23px}.product-subtitle{font-size:9px}.standard{gap:6%}.standard-list article{gap:15px}.manifesto>.eyebrow{position:static;margin-bottom:30px}.hero-bottom{margin-top:30px}}
@media(max-width:760px){html{scroll-padding-top:82px}.announcement{font-size:9px;gap:14px;min-height:31px}.announcement a{font-size:8px;letter-spacing:1px}.header{height:78px;padding-inline:6%}.wordmark{font-size:43px}.wordmark>span{font-size:7px;letter-spacing:3.7px;margin-top:10px}.desktop-nav,.header-launch{display:none}.menu-toggle{display:block}.mobile-nav{top:109px}.hero{grid-template-columns:1fr}.hero-copy{padding:43px 6% 32px}.hero h1{font-size:clamp(52px,10.3vw,76px);letter-spacing:-2.5px;margin:25px 0 21px}.hero h1 em br{display:none}.hero-description{max-width:300px;font-size:13px}.hero-actions{gap:22px;margin-top:25px}.hero-bottom{margin-top:30px}.hero-visual{height:460px}.hero-visual img{object-position:center 56%}.photo-caption{font-size:7px;bottom:17px;left:6%;right:6%}.standards-strip{display:grid;grid-template-columns:1fr 1fr;padding:20px 6%;gap:14px 12px;font-size:9px}.standards-strip>span{gap:8px}.standards-strip>span>span{font-size:17px}.section-pad{padding:57px 6%}.section-top{display:block}.section-top>p{font-size:11px;margin-top:17px}.section-top>p br{display:none}h2{font-size:45px;letter-spacing:-1.5px}.collection-toolbar{margin:25px 0 20px}.concept-label{display:none}.filter{padding:8px 13px;font-size:9px;min-height:35px}.filters{gap:6px}.product-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:27px 14px}.product-tag{font-size:6px;left:9px;top:9px;padding:5px 6px;letter-spacing:.8px}.product-plus{width:27px;height:27px;bottom:9px;right:9px;font-size:16px}.product-heading{margin-top:14px}.product-heading h3{font-size:25px}.product-subtitle{font-size:10px;max-width:140px}.product-type{font-size:7px;line-height:1.6;letter-spacing:1px;margin-top:11px}.collection-note{font-size:9px;margin-top:24px}.standard{grid-template-columns:1fr;gap:26px}.standard h2{font-size:47px}.standard-intro{position:relative}.standard-intro>p:not(.eyebrow){font-size:12px}.standard-seal{position:absolute;right:0;bottom:2px;height:80px;width:80px}.standard-seal b{font-size:29px}.standard-seal span{font-size:5px}.standard-list h3{font-size:26px}.standard-list p{font-size:11px}.standard-list article{gap:18px;padding:25px 0}.standard-number{padding-top:7px}.standard-icon{font-size:22px}.manifesto h2{font-size:46px}.manifesto p:not(.eyebrow){font-size:12px}.manifesto-sun{font-size:44px;margin-bottom:25px}.manifesto-footnote{font-size:6px;letter-spacing:1.2px;margin-top:44px}.signature{font-size:21px}.faq{grid-template-columns:1fr;gap:27px}.faq h2{font-size:44px}.faq h2 br{display:none}.faq-list summary{font-size:12px;padding:20px 0}.faq-list details p{font-size:11px}.launch{padding-top:59px;padding-bottom:66px}.launch>.eyebrow{font-size:8px;letter-spacing:1.4px}.launch h2{font-size:61px}.footer{padding:37px 6% 24px}.footer-top{flex-wrap:wrap;gap:28px 35px;padding-bottom:29px}.footer-top>p{font-size:10px}.footer-top nav{width:100%;margin-left:0;justify-content:space-between;font-size:10px}.footer-bottom{flex-wrap:wrap;font-size:7px;gap:18px}.footer-bottom>span:nth-child(2){display:none}.dialog-grid{grid-template-columns:1fr}.dialog-grid>.product-photo{height:300px;min-height:0;aspect-ratio:auto;background-size:400% 100%}.dialog-content{padding:28px}.dialog-content h2{font-size:40px}.dialog-content .eyebrow{font-size:8px}.dialog-close{top:8px;right:8px}.dialog-launch{font-size:10px}}
@media(max-width:380px){.hero h1{font-size:50px}.hero-visual{height:380px}.hero-actions{gap:14px}.button{font-size:10px;padding:16px}.text-link{font-size:9px}.standard-seal{display:none}.product-heading h3{font-size:22px}.filter{padding:8px 11px}.standards-strip{font-size:8px}.product-tag{font-size:5px}.header{height:73px}.mobile-nav{top:104px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}
.dialog-grid>.product-photo{height:auto;min-height:0;aspect-ratio:3/4;align-self:center}
@media(max-width:760px){.dialog-grid>.product-photo{width:225px;height:300px;margin:0 auto;aspect-ratio:3/4}.dialog-grid{padding-top:18px}}

.launch-signup{position:relative;z-index:2;max-width:440px;margin:27px auto 0;text-align:left}
.launch-signup label{display:block;font-size:11px;margin-bottom:8px}
.signup-inputs{display:flex;gap:7px}.signup-inputs input{width:100%;min-width:0;border:1px solid #f5dfcc;background:var(--cream);color:var(--deep);padding:15px;font:inherit;font-size:13px;border-radius:0}.signup-inputs .button{margin:0;flex:none;white-space:nowrap;background:var(--deep);color:white;font-size:10px;gap:12px}
.launch-signup .signup-consent{font-size:10px;line-height:1.65;margin-top:12px;color:var(--cream)}.signup-consent a{text-decoration:underline}.signup-message{padding:16px;border:1px solid #f5dfcc;font-size:13px;line-height:1.7;margin:15px 0}.launch-signup .errors ul{padding-left:20px}.launch-signup .errors{font-size:12px;line-height:1.6;margin-bottom:12px}
.store-password{padding:28px 6%;background:var(--cream);text-align:center;border-bottom:1px solid var(--line)}.store-password summary{font-size:11px;cursor:pointer}.store-password form{max-width:360px;margin:20px auto;text-align:left}.store-password label{display:block;font-size:11px;margin-bottom:8px}.store-password input{width:100%;padding:13px;border:1px solid var(--line);font:inherit;margin-bottom:12px}.store-password .errors{font-size:12px;color:var(--orange);margin-bottom:10px}.store-password .password-message{font-size:12px;line-height:1.8;margin:20px auto;max-width:700px}.store-password>a{font-size:10px;display:inline-block;margin-top:18px;text-decoration:underline}
.content-page{max-width:900px;min-height:55vh;margin:0 auto;padding:70px 6%}.content-page h1{font-size:50px;margin-bottom:25px}.content-page .rte{font-size:14px;line-height:1.9}.content-page .rte p{margin:16px 0}.content-page .rte a{text-decoration:underline}.content-page .button{margin-top:25px}
@media(max-width:380px){.signup-inputs{flex-direction:column}.signup-inputs .button{justify-content:center}}